In this guide we’ll detail the platform that RBI offers, the different features the platform has, how to manage content, how our support flows work and how to our recommended CRM works.
Introduction
Over the last 4+ years, RBI has developed a cross-brand platform for the main digital channels that our guests use, namely:
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That also means that guests' accounts are cross-channel: when a guest creates an account, it is accessible through both the desktop website and our apps.
Purpose of this guide
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CRM
RBI has selected
Common terms and acronyms
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