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5. Import the file in Braze by clicking on create a segment and selecting the CSV file
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6. Include the cohort as a control group for all campaigns, both automated campaigns & journeys. To exclude the control group from the campaigns, in the Target Audience select Consumer Membership and Is Not part of the control group
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7. Export all the cohorts (opted out, opted in, control) in Amplitude by:
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Give your cohort a title and click on
Save
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7. Braze: Include the cohort as a control group for all campaigns, both automated campaigns & journeys. To exclude the control group from the campaigns, in the Target Audience select Consumer Membership and Is Not part of the control group
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8. Amplitude: Create a new analysis, selecting segmentation and use as event Online Loyalty Transaction Claimed & In Store Loyalty Transaction Claimed all together (all RS). You can adjust the timeframe where the condition have to be verified, and the period you want to look at.
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