This is currently in place with Burger King Switzerland
All codes are static codes (even if the guest is loyalty user)
Note: for BK CH, all guests are forced to log-in to access coupons (this is a BK CH specific requirement)

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Option 2 - Static Codes

This option is currently being used by Burger King UK
The main code shown to the guest is always the loyalty QR code + short code. At the bottom of the
Note: for BK UK, all guests are forced to log-in to access coupons (this is a BK UK specific requirement)

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Option 3

Enable the loyalty coupon code to be scanned also in non loyalty restaurants
The guest will not:
- earn points on the order
- be able to use MyBK coupons
- be able to use personalized coupons
The guest will be able to use the open coupons with the loyalty code

	Pros	Cons
Option 1 - BK CH	No disruption in the guest experience (for both signed up and non signed up)	No incentive to scan loyalty ID to earn points (and therefore lower usage of the program) Transaction with coupons are not recognized unless the guest scans first the loyalty ID Friction in the experience as the guest needs to scan both loyalty ID & coupon ID
Option 2 - BK UK	Incentivizes loyalty usage (as the dynamic code is the one shown primarily)	Friction in coupon usage
Option 3 - New		Requires development work