Monday.com

• Tracking of deliverables status and tokens available

• Planning of upcoming campaigns

• Comments or updates are also published in Monday.com

Slack

• Fast communication (e.g. franchisee is late for a meeting, we want to validate minor points)

• We should not use Slack when we look for formal approval or confirmation (RBI policy 3 months retention)

Email

• Primary communication channel for briefing and approvals

WhatsApp

• Urgent communication only (e.g. issue with a campaign, request of last minute edits).

• We try to avoid leveraging direct communication channel as much as possible