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Overview
What is a Reward?
A Reward is a 0 priced item or combo that can be ordered in exchange for loyalty points. An example, is a Whopper item reward worth 500 loyalty points. Only customer with 500 loyalty points in their balance will be eligible to order a Whopper reward.
Editing Rewards
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To create a new reward, click on the '+' at the top of the page |
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Loyalty Engine ID:
This is populated automatically. No update needed here.
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Name
This is the name of the reward that will show in the platform, so must be edited according to your marketing guidelines.
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Internal Name
The name that will be displayed in Sanity - it will help you quickly identify and organize your rewards.
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Description
This is the description of the reward once it is clicked on.
Image
This is the image that is shown for the reward.
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Best Practices TipRemember choosing a picture without a background will look better, remove noise, and turn the guest’s focus to the actual purchase 🍔 🍟 |
Image Description
This will be the text for the alt attribute on the image.
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The alt attribute is the HTML attribute used in HTML and XHTML documents to specify alternative text (alt text) that is to be rendered when the element to which it is applied cannot be rendered. It is also important for SEO purposes, as this description is what allows search engines (like Google) to connect this image to a search. By adding the Plant-based Whopper description, there is a chance users will find this image in Google Images, which can lead to traffic in the platform |
Background Image:
This is where you can input a background to your image if applicable (optional)
Rules:
Every reward must have the rule Loyalty Points configured. In this rule, you must specify how many loyalty points the customer will need to spend in order to redeem this reward (e.g. 400 points)
Other optional rules that can be applied to Reward: Mechanics: Rules
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Incentive:
Either an item, combo, picker or discount that is the benefit of your reward. For item, combos, and pickers this is the original item or combo from the menu.
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If your benefit is a discount please refer to: Reward Discounts
Vendor Configs:
A unique PLU for the reward. The PLU Type needs to be set to Constantplu and numbered value of the PLU needs to be inputted below Constant PLU.
In general, this PLU will have the price of 0. There are exceptions, if your reward can be redeemed for a price in combination with loyalty points.
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Test Only:
If this toggle is turned on the reward will only be available in lower environment (Dev, Staging and QA). Even if the reward is accidentally pushed to Production, it will not show up for users in the App.
Redemption Methods:
The different ways the reward can be redeemed in the platform:
Restaurant Only: Reward can only be redeemable in Restaurant at Kiosk or POS
Mobile Only: Reward can only be redeemable in online ordering for both web and app
Mobile and Restaurant: Reward can be redeemable in both online and in-restaurant orders
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Introduction
Pages under this section explain how to configure rewards used in a Loyalty program. If you are not operating a Loyalty program, you can skip this section.
Contents
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