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Contents

Table of Contents
stylenone

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Steps

User Journey Today

User Journey During Phase 1

Guest opens the app in homepage

image-20240605-071034.png

No Changes

image-20240605-071037.png

Guest clicks on their Loyalty QR code to scan at Kiosk

  • Static BK ID shows for guest

image-20240605-071359.png

  • RBI 6 digit OTP shows to guests

  • OTP gets refreshed every 5 minutes

  • In-store rewards are deactivated and no rewards can be pre-selected in this stage yet

Note

These changes are still in Development, so images are not available.

Guest scans or inputs code into kiosk

  • Guest is identified in the kiosk

image-20240605-075431.png

No changes

Guest redeems a reward in kiosk

  • Redeeming rewards will not be available in-store

  • Redeeming rewards will not be available in-store

Guest places order in kiosk to earn - accumulates basket in the Kiosk and pays for order

  • Guest sees order confirmation page in the kiosk

  • Guest gets receipt of order

  • Guest sees transaction in loyalty history

  • Guest sees order confirmation page in the kiosk

  • Guest gets receipt of order

  • Guest sees transaction in loyalty history (TBC, PENDING DECISION AND FEASIBILITY ON RBI TO FILTER TRANSACTIONS BY DATE)

Phase 2 Changes: Loyalty Engine Migration

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Steps

User Journey Today

User Journey During Phase 2

Guest opens the app in homepage

image-20240605-071034.png

No Changes

image-20240605-071037.png

Guest clicks on their Loyalty QR code to scan at Kiosk

  • Static BK ID shows for guest

image-20240605-071359.png

  • RBI 6 digit OTP shows to guests

  • OTP gets refreshed every 5 minutes

Note

These changes are still in Development, so images are not available.

Guest scans or inputs code into kiosk

  • Guest is identified in the kiosk

image-20240605-075431.png

No changes

Guest selects a reward in the app and adds it to Kiosk basket

Two options:

  • If guest is already identified:

    • Guest goes to app and activates the reward “Activar Oferta”

    • Then guests goes to Kiosk, clicks on “My Burger King” and sees instructions on how to activate a reward. They need to click on button “Refresh” for the pre-selected reward to be shown in the kiosk

    • The guest then chooses the reward and adds it to basket

RPReplay_Final1717526811 (1).mov

If guest is not identified:

  • Guest goes to app and activates the reward “Activar Oferta” (same as video above)

  • Then guests goes to Kiosk, clicks on “My Burger King” and gets screen to identify inputting static code (as previous)

  • As you identify, in the “My Burger King” section you will see the available reward and be able to add it to cart

image-20240605-083611.png

  • Two options:

    • If guest is already identified:

      • They will see a reward catalogue in the kiosk to select the reward they want to redeem without using the app

    • If guest is not identified:

      • Guest opens the app and select a reward in the app, guest will see a QR code with reward pre-selected

      • Guest scans QR code or inputs 6 digit code into kiosk

      • Reward will show up in kiosk and guest adds it to basket

Note

These changes are still in Development, so images are not available.

Guest accumulates basket in the Kiosk and pays for order

  • Guest sees order confirmation page in the kiosk

  • Guest gets receipt of order

  • Guest sees transaction in loyalty history

  • Guest sees order confirmation page in the kiosk

  • Guest gets receipt of order

  • Guest sees transaction in loyalty history (TBC, PENDING DECISION AND FEASIBILITY ON RBI TO FILTER TRANSACTIONS BY DATE)

Scenario 2: Guest checks loyalty history page

Steps

User Journey Today

User Journey During Phase 2

Guest opens the app in homepage

image-20240605-071034.png

No Changes

image-20240605-071037.png

Guest clicks on “Historical de Coronas”

  • Loyalty transactions with date and points earned and burned is shown

RPReplay_Final1717570754.MP4
  • The change here is that the historical loyalty transaction dates and points earned and burned, will come from RBI Loyalty instead of SessionM

  • There will no changes to the UI

  • Users will only see transactions from the day we launch Phase 1 or 2, pending on feasibility on rbi to filter day and decision from Iberia)

RPReplay_Final1717570754.MP4

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Steps

User Journey Today

User Journey During Phase 3

User checks coupon code in app - not logged in

  • User goes to homepage

  • User sees coupons carousel in homepage

  • All coupons show code in first layer except those that need to be logged in which show a lock

Image (4).jfif

  • User goes to homepage

  • User goes to coupons tab

  • In first layer no lock is show even if If coupon requires authentication but a watch out is below the buttonlog in shows a log (Iberia needs to update pictures without code)

  • When you click on redeem in restaurant you are sent to sign in/sign up to see the code/

Screenshare - 2024-06-05 2_3051_58 06 PM (1).mp4

User checks coupon code in app - logged in

  • User goes to homepage

  • User sees coupons carousel in homepage

  • All coupons show code in first layer

Image (2).jfif

Image (3).jfif

  • User goes to homepage

  • User goes to coupons tab

  • All coupons are visible with code at first layer (since they upload picture like that but our recommendation is to have blank)

  • User can also check code by clicking on redeem in restaurant button

image-20240605-120909.pngImage Modified

Screenshare - 2024-06-05 2_17_49 PM.mp4

User uses coupon at kiosk previously identified

  • User goes to promotions

  • User selects Coupons

  • User gets prompted to identify to be able to input a coupon static code, not possible to do so if not identified

MicrosoftTeams-video.mp4

  • No changes

User uses coupon at kiosk previously identified

  • User goes to promotions

  • User selects Coupons

  • User inputs coupon code the see at the app

  • Coupon is added to cart

MicrosoftTeams-video (1).mp4

  • No changes