Content Comparison

In Q3 2024 we updated the structure of all pages for all websites to include the language in the URL (e.g.: https://www.burger-king.ch/de/menu). This change enables several benefits:

1. proper indexing of the same page in different languages

2. better search engines indexing (unique URLs)

3. specific metas per language

4. serving the page with a statically correct lang attribute (better indexing)

5. optimizations on fonts loading

6. optimizations on localizations downloading