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It has been found that between the Payment and the Purchase steps in the funnel, Popeyes ES has scope for improvement in comparison with other markets (e.g.: Germany).
Figma file for reference: https://www.figma.com/board/cb2B9y2wM6YrHnIcuQqoil/2024---Q1---%5BIBFEC-1677%5D---Payment-Method-page-improvement?node-id=0-1&t=TjfseIEN5b3vAAgz-0
Popeyes ES abandonment rate is about the 11.8%
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