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📌 Roadmap Q2 2024
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Themes facilitate collaboration and communication among teams, because everyone is on the same page as to what to focus on.
We can make meaningful progress in one topic, rather than small progress in many.
Themes help prioritize important topics alongside urgent ones on the day-to-day.
The theme of this Q1 Q2 2024 is operator experience. Operators are those who are responsible for configuring our platform (content agencies, franchisee’s digital teams, internal RBI teams, etc).
We chose operator experience because configuration is a very important part of our platform – if not managed properly, it impacts our guests and therefore our sales. For instance, incorrect menu config can lead failed LTOs or menu launches, misconfigured CRM tools can lead to failed campaigns, etc. In terms of scale, we do see that at
With the operator experience theme, we expect to achieve:
Less configuration errors.
More effective configuration of our tools.
More self-service functionality.
digital ordering flow. The digital ordering flow covers the guest journey from selecting a store for ordering (pick up or delivery) to paying for it and viewing the order confirmation details.
Note that this does not mean that we won’t do any work on guest facing operator improvements – rather, it’s a deliberate mindset to prioritize operator experience problems.
In addition, all improvement work is part of a continuous process. There will always be more improvements to work on in different areas, and we will always be re-visiting themes.
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Each team has recorded a video explaining their Q1 Q2 2024 roadmap. You will see that most teams cover two main sections – development items and discovery items.
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Note: all videos are password-protected. Please refer to the communication email to find the password, the same password you use to access the staging environment or contact your Customer Success Manager. |
Team roadmaps
Transaction Value Stream
Menu & Restaurant
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Our Menu & Restaurant team focuses on the user flows from selecting a store guest flows specially on menu navigation from the product detail page to adding items to cart, including order customization and improvements from the Store Locator to Menu with Service Mode seleted.
In line with the quarter’s theme, the team’s main focus will be on operator experience. Some of the items that will be address are exposing Sanity content through our Partner API which will allow for Sanity to become the content source of truth, or the ability to validate PLUs for menu items directly in Sanity validations to check PLU configuration for menu itemsupselling experience which we will introduce a new upsell modal. We will also work on product customization which allow our guests to customizated the products in one single page. Store Locator map view experience will be also improve.
Additionally, Menu & Restaurant also plans to work on guestoperator experience - facing initiatives – such as improving how users access our menuDigital Operation Portal (DOP) to CSV price upload capability and onboarding new restaurants integrated with our Partner API which we will have available on Sanity. Validate PLUs for menu items directly in Sanity which will allow validations on price and availability.
You can find more details in the video below.
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Fulfillment
Our Fulfillment team focuses on our cart and checkout flows. They also take care of
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Payment Service Provider (PSP).
In this quarter, payments will be the main focus on Fulfillment Team, the new payment architecture will allow for easier, faster integration with future Payment Service Provider (PSP). Enhanced observability and monitoring metrics is also focus on Fulfillment Team, which will result in more efficient root cause analyse.
Check the video below to learn further details about our initiatives.
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Our Delivery team manages our Delivery Management Platform (DMP) as well as our overall delivery services.
In this quarter, the Delivery team will work on allowing first-party orders (coming from our own app) to be delivered by 3rd parties as last mile providers, make our delivery service agnostic to the used delivery management platform, and usability front-end improvements on our own DMP .
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Engagement Value Stream
Loyalty & Offers
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Our Loyalty & Offers team focuses on expansion loyalty expansion and key topics to simplify operador experienceLoyalty platform.
In this quarter, we will develop a new away to redeem rewards for loyalty points and cash which means market will have a capability to make available for users redeem coupons on Non Loyalty Stores using Loyalty 6 digit codeguest redeem rewards with a combination of loyalty points and cash (euros, ponds and etc).
We will also work on enhance our Cart Level discount to provide a reward discounts (% or $ off) on a product. We will also work on Gamification improvements to enable back integration with Brame in order to optimising the prize assignmentexpose promo code logic in Loyalty APIs. In addition, Sanity folders are reviewing in order to reduce offers/rewards configuration complexityon Sanity we will allow markets to add a minimum spend rule to offers and rewards based on total cart.
Check the video below to learn further details about our initiatives.
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Users
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This quarter, User & CRM will be focusing on migrating transactional emails to AWS and allowing the same email to sign in/up in different countries for the same brand.
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Authentication 
in progress
This quarter, our Authentication team our User Team is focused on adding phone numbers as a way capability to register in our application. Collecting phone numbers opens future opportunities such as using SMS as a new engagement channel. You can find more details in the following video.
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our Support Tool to find guests by the phone number. Also User Team will work on improve our CRM stack for guest events originating for accounts with a phone number without an associated an email address.
Core Front-End
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Our Core Front-End team continues to work on performance and optimizing how our application run in Android devices. In addition, Search engine optimization Search Engine Optimization (SEO) functionalities continues being focus on our team to improve our capability to boosting our brand’s visibility. Additionally, the Core Front-End team also plans to enhance some UI components and higher fonts to make them more customizable.
Check the video below to learn further details on our initiatives.
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Core Back-End/DevOps
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Our Core Backend/DevOps takes care of performance and observability of our platform. In this quarter, the Core BE/DevOps team will work on technical topics such as improving caching and Sanity performance, or implementing overall system health metrics in coordination with all other teams.
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improving Loyalty endpoints performance and enhance our system health metrics and overall engineering dashboard.
Core Data
This quarter, Data Core Team will continue to focused on building new marketing models to easily activate data in CRM campaigns, seeking to increase conversion rates and decreasing churn rates.
New models will be:
Channel Preference: who primarily orders through Kiosk, Front Counter, Table ordering, drive Thru, etc
Channel multiplicity: Single, Dual or Multi channel
Day of week: Weekend Diners , Weekday Diners. First/last week of the month;
Menu Preference: A user scoring based on the purchase history and liked offers (Beef Lovers, Veggie Lovers, Dessert Lovers)
Additionally, in order to enhance Quality Monitoring, Data Core plans to create controls, alerts and user's views to capture any discrepancy related to data inconsistency between the systems used in RBI;