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  • Gamification expertise: Brame has an extensive library of games and continues to develop more games each year, drawing from use cases with other customers in the field of gamification.

  • Customization: Brame operates as a SaaS (no-code) platform, allowing you to select a template and customize it to match the BK look and feel.

  • Speed to market: Games can be integrated into the app, social media, or other digital platforms using iFrames, direct links, or file downloads.

  • Unique codes: Possibility to restrict games access upon inserting a unique code (which can be sent through email or physically in packaging), which unblocks opportunity for offline - online games

  • Agile team: Brame has an agile team for development and troubleshooting, which allows to have good support levels in a timely manner

  • BE Integration: RBI Tech has directly integrated with Brame for offers and loyalty points assignment, which allows nearly-instant prize assignment after playing.

How do I get access?

Access is directly managed by each Franchisee. Please contact a colleague who has an account with an Admin role who can add new users.

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For each market and environment there is a specific Brame account.

Setting up a Brame Campaign

  1. Decide on game strategy, type of game and prizes

  2. Create the prizes in Sanity (for the case of offers)

  3. Configure the game in Brame and associated the prize ID (loyalty engine ID for offers)

  4. Set up the game in the app via iFrame in Sanity

  5. Set up comms in Braze and analytics in Amplitude

  6. Testing

  7. Launch

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Troubleshooting

For any queries on Brame campaigns or integration, you can reach out directly to support@brame.io which will create a support ticket.

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