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Highlights

  • Store Locator: Streamlined process, improved visuals. Automatic location share and keyboard closure for smoother user experience, reducing drop-offs in the Store Locator to Menu transition.

  • Digital Operations Portal: Addressed limitations for faster issue resolution and changes. Enhanced access and permissions system implemented, along with a new Country Modal for multi-country operations

  • Upcoming offers: The Offers Page is the app's most visited place. By promoting upcoming offers in the guest's list we will have higher changes to bring them back for redemptions

  • Core: sitemap.xml and robots.txt are now configurable while search engines are no longer indexing 404 pages

Applications

Guest Application (Web/iOS/Android)

Store Locator - UX Enhancements

Various UX enhancements have been made available in the Store Locator, namely:

  • Improved Store Selection Options: Removing the extra click needed during the store selection process and improving the visual guides for store selection options.

  • Automatic Share Location Modal & Keyboard Closure: Directly opening the Share Location Modal when a user lands on the Store Locator screen (instead of the user clicking/tapping on the Share Location Button in the UI) & closing the user keyboard automatically after address entry. 

These UX enhancements aim to simplify the user journey and improve conversion via reduced drop from the Store Locator to the Menu. Read further on the Knowledge Base.

Upcoming Offers

We are happy to announce Upcoming Offers feature is reaching Production. This feature supports promoting an upcoming offer within the guest’s offers list. Read more about this feature here in the FZ Knowledge Base.

Note: We recommend markets to work with CRM to send notifications to the guests once the offer becomes available to drive guests back to the app.

These features are newly developed and not yet enabled across all markets. They may undergo A/B testing in selected markets to ensure optimal performance. If you’re interested in enabling them in your market and participating in A/B testing, please contact the CSM team for early access.

Digital Operations Portal

Digital Operations Portal (DOP) User Management capabilities had limitations (issues related to authentication, especially Iberia and users having multiple countries) that negatively impacted the franchisee experience, taking a significant amount of time to troubleshoot issues and make changes.  

These limitations have been removed and a more seamless access (via OKTA) and permissions management system has been introduced. Additionally, a new Country Modal has been added, allowing the user to choose which country he wants to operate in if the user is responsible for operations in multiple countries.

Read further on the Knowledge Base.

Core

The sitemap are generated automatically, leaving the markets with a set of URLs that might not fully cover their needs.
To enable the markets to customize the sitemap contents, we needed to introduce a new sitemap configuration document in Sanity consisting of 2 properties:

  • to exclude specific URLs from the sitemap

  • allow to include additional URLs to the sitemap

With these changes, each market have now full control over the sitemap content which allows them to:

  • to configure include/exclude URLs in Sanity

  • Consider defining best practice for robots.txt content and generate it along with the sitemap

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