The purpose of this analysis is to show which events are impacted in Cross Brand Opt-in feature, so that stakeholders can have visibility to take business decisions.
For this analysis, we used Amplitude App, because it receives the information of many other app including of mParticle, so we can see these events and validate in back-end code.
Sign up flow and Update Agreements flow
These are the events impacted by Cross Brand.
On back-end code we have the repository intl-packages, and there are the file packages/crm-events/src/mParticle/mparticle-service.ts.
In sendMParticleCustomEventToQueue we call the replicate cross brand.
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