Table of contents
Definition
Status | DISCOVERY |
RBIberia Owner | |
RBI Owner |
❓ Open questions
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Requirements
Problem statement
Today there are several user journeys in place from the Customer Service that includes a discount code:
Users registered not active that receive a discount code every 30/60/90 days
Users that experienced an issue and receive a discount code
Users birthday
Being generic,
Limited Promotional Flexibility: Burger King's marketing and promotional efforts are hindered by the absence of a streamlined system for creating, managing, and distributing discount codes. This limits the restaurant's ability to run targeted and time-sensitive campaigns.
Missed Revenue Opportunities: The lack of a discount code redemption feature can lead to missed revenue opportunities as customers may be discouraged from participating in promotions or making larger orders.
Solution
This feature will be integrated into the Burger King mobile app's checkout process, allowing users to input and apply discount codes to their orders.
Discount Code Input
Users can input discount codes during the checkout process.
The input field must support alphanumeric characters.
A "Apply" button will be provided to apply the entered code.
Validation and Application
a) User Applies a Valid Discount Code
User enters a valid discount code.
System validates the code and applies the corresponding discount.
User sees the adjusted total order amount
b) User Applies an Invalid Discount Code
User enters an invalid discount code.
System displays an error message indicating the code is invalid.
c) Admin Creates a New Discount Code
Admin logs into the admin panel.
Admin creates a new discount code with details (type, amount, expiration date).
New discount code is added to the system and can be used by customers.
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