Legacy Offer Events
- da Mota Viana, Duarte Manuel
- Silva, Carlos
These events are used by the legacy CBA offers platform, which will be replaced by the newer Loyalty platform documented here: Loyalty & Offers Events (Conversion)
Event | Description |
|---|---|
Offer Click | When a user selects any offer from the offers page |
Restaurant offer selected | When a user choose to redeem a offer in a restaurant (“Use at restaurant“ option was clicked) |
Offer Code Requested | When a user chooses to redeem an offer at a restaurant, an event is fired when we request the unique key for the offer |
Offer redeemed confirmed | When a user confirms the use of an “in-restaurant offer“. This event is fired once the users clicks the “confirm“ button. |
Mobile offer selected | When a user choose to redeem a offer Online (“Add to mobile Order“ option was clicked) |
Offers added to cart | After the mobile order was displayed, this event is fired once the offer its added to the online order |
Offer flow
Screen | Events fired | Next User Action |
|---|---|---|
| Page View
| Select one of the offers |
| Page View Click Button click Offer Click | A. Click in “Use at Restaurant” B. Click in “Add to Mobile Order” |
A. Click in “Use at Restaurant”
| Offer code RequestRestaurant offer selected Modal Appearance | #A1. Click in “Redeem” Button #A2. Close the modal (“X“ Button) |
A1. Click in “Redeem” Button
| Button Click Page view Offer redeem confirmed | Close the modal (“X“ Button) |
A2. Close the modal (“X“ Button)
| offer redeemed cancelled |
|
B. Click in “Add to Mobile Order”
| mobile offer selected button click ecommerce view details | Click in “Add” |
| offers added to cart button click click add to cart pageview |
|
| page view | Click in “Remove“ |
| cleared selected offer |
|
page view checkout | Click in “Remove“ | |
| cleared selected offer |
|