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Steps | Expected results |
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Guest receivessigns up with the TH ES app (non-RBI) and does not accept marketing communications from the sign in page User account created in Braze for TH ESreceives a marketing email from PLK ES and clicks the unsubscribe link |
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3.2. From the RBI app
Steps | Expected results |
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Guest opens the communication preferences page on the PLK ES app and unchecks the “Email marketing communications & Push“ setting:  |
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3.
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3. From the Admin Tool
Steps | Expected results |
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Support staff unsubscribes a guest from email and push communications on the PLK ES Admin Tool |
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Support staff unsubscribes a guest from email or push notifications separately on the PLK ES Admin Tool | Not possible, since the PLK ES app does now show opt in status separately for email and push. |
3.4. From Salesforce Service Cloud
Steps | Expected results |
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Support staff unsubscribes a guest from email and push communications on Salesforce Service Cloud |
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4. Subscribe
All of the scenarios below assume that the guest was previously unsubscribed from all apps.
3.3. From the RBI app
Steps | Expected results |
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Guest opens the communication preferences page on the PLK ES app and checks the “Email marketing communications & Push“ setting:  |
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3.4. From the Admin Tool
Steps | Expected results |
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Support staff subscribes a guest to receive email and push communications on the PLK ES Admin Tool |
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Support staff subscribes a guest to receive email communications only on the PLK ES Admin Tool | Not possible, since the PLK ES app does now show opt in status separately for email and push. |
3.4. From Salesforce Service Cloud
Steps | Expected results |
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Support staff subscribes a guest from email and push communications on Salesforce Service Cloud |
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Requirements summary
When a guest signs up for any RBIberia brand and opts in to marketing communications, the opt-in status should be applied to all RBIBeria brands: PLK ES, BK PT, BK ES and TH ES
When a guest opts out of marketing communications for a given brand, that guest should remain opted in for other brands
Opted in status must be reflected in, and possible to change from, the RBI Admin Tool
Opted in status must be reflected in, and possible to change from, Salesforce Service Cloud for Tim Hortons only. It is not required for other brands, since these will use the RBI Admin Tool instead
Opted in status must be captured separately for email and push communications, regardless of how many checkboxes guests use to opt in (this is already the case).
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The requirements above will lead to an increase of costs with Braze, since each guest will be added to different brands (while they may not be registered with, and making purchases from, ohers other brands)