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This guide will run through how to configure a Brame gamification campaign and how it shows in the RBI guest app. Please ensure your market has a valid contract with Brame and reach out to your designated CSM to setup a new contract. |
How does it work?
Events
Offer Assignment
event is triggered when an offer is assigned to the userguestFor more information on this event refer to: https://rbictg.atlassian.net/wiki/spaces/COG/pages/4041605275/Loyalty+Offers+Events+Conversion#Offers
Event Name | Trigger | Type | Properties |
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Offer Assignment | When a prize offer is assigned to a userguest | BE |
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How to configure it?
Create an iFrame campaign in the RBI guest app that redirects users guests to Brame iFrame URL. Please follow this guide: /wiki/spaces/EGMT/pages/4023648754
Login to your Brame dashboard: https://app.brame-gamification.com/login
In Brame dashboard home screen, click on Configuration Icon
If you want to configure the Campaign for a specific Localization, you need to switch the Localization to the one you need. For example, if you want to configure for the de
Localization, you need to switch to de
as the following screenhot shows, then conduct the next steps configuration, like the Results
. Otherwise the Localization url won’t work, the game is played, but the Offers or Points are not assigned.
Click on
Results
In the Wheel
section you can configure the background color that will show for each prize in the spin the wheel game. If you are leveraging a different game with Brame, then this will not be relevant.
In the Results section configure all the potential prizes, image and description that will show in the guest app when the user guest wins that prize
When the user operator clicks on editing a prize they can configure a prize that assigns an offer and click on
Save
. This will show in the guest app after the user guest has spun the wheel and won a prize. In the Brame dashboard operators can configure:Result Title – this is the internal name used to identify this prize
Image – this is the image that shows when user guest wins this prize
Result Description – this is the description that shows when user guest wins this prize
Integrations – for assigning loyalty points this needs to be set to
BK Offers
Identifier – this is the Loyalty Engine ID of the offer from Sanity. This corresponds to the offer that will be assigned to the user guest if they win this prize.
This will correspond to the
engineID
property in theOffer Assignment
event
The offer needs to be a personalized (or config) offer so that the offer only shows to the user guest after the user guest plays the Brame game and wins an offer. Follow this guide to create the offer: Offers - Configuration Guide
Value – this is the identifier that is sent to the guest app and that will be seen in reporting of the campaign to understand which prize and which campaign was sent from Brame
This will correspond to the
Reference
property in theOffer Assignment
event
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WIP by Brame to reflect the Reference, engineID and Points Earned in the Brame dashboard |
Note |
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If the Offer is not correctly configured in Sanity or if the offer PLUs are not available in the POS system of the market, then the offer will not show in the offer list of the userguest. |
When the user guest in the guest app wins offers, then the user guest will be redirected to the offer list page and the won offer will appear on the top of the offers list.