Overview
External Offers allow markets to link users to benefits that are outside the App. With this we hope to allow markets to benefit from partnerships that are relevant to their brands and to improve user acquisition in the app.
How does it work?
Burger King
Events
To see the events related to this feature, please refer to:
External Offer events: https://rbictg.atlassian.net/wiki/spaces/COG/pages/4041605275/Loyalty+Offers+Events+Conversion#Offers
How is it configured?
In order to enable the feature please follow the below steps
Lokalise strings
Sanity Setup
Content will need to be set up in the
Feature Invitation Code
folder in Sanity (Marketing Content > Features > Feature Invitation Code)To turn on the Feature for the specific market and environment ensure the
Enable Invitation Code on Sign Up Feature
is turned onUnder
Content
Dropdown configure all the content that will show in the Invitation Code page in the user's Account Section
Under
Modal after Signing Up with Referral Code
dropdown, configure the content to show in the modal after a new user signs up using an Invitation code
Note: The image shown on the modal is the image configured within the Challenge
Under
Modal when user successfully unlocks Invitation Code Benefit
dropdown, configure the content to show in the modal after new user unlocks Invitation Code Benefit to show for both existing user and new user
Note: The image shown on the modal is the image configured within the Challenge
Under Content, inside the Invitation Code Benefit Challenge benefit, add the content related to the
Locked Offer
, which will be shown in the offer’s list when the user does not yet meet the challenge requirements.
Under Mechanics add the
Config Challenge
the user must complete in order to unlock the Invitation Code on Sign Up benefitMore information on Challenges here Challenges
It needs to be a
Config Challenge
given this challenge will only be available for users that use Invitation CodeIn the config Challenge you can set the rules for the user to unlock the benefit and set what is the benefit (e.g. the below example means that user needs to complete a first order with minimum spend of $10 to unlock an Offer of 50% off)
The rule Number of Uses needs to be set to 1, so the Offer benefit only gets unlocked once for the existing user that referred his friend and the new acquired user
Note: If the Benefit is an Offer the Offer needs to be a Config Offer
(to just show to specific users)