Project 8: Loyalty Enablement

1

Digital Loyalty Content

Loyalty platform is content ready in Staging and Production, with no impact on guests or operations

• Add Loyalty content in Sanity / Lokalise

  • Pictures, descriptions, empty states for home page, Rewards, buttons and Banners

• Add Rewards and Loyalty content

• Test content shows correctly for Rewards, Empty States, Home page, Banners and button routes

BK DE

2

Digital Loyalty Functionality

Loyalty platform is technically ready in Staging and Production, with no impact on guests or operations. All Rewards and functionality is working as expected via Mobile Ordering.

• Input correct PLUs in all rewards and configure correct amount of points for all POS vendors

• Ensure all Rewards are available in the app

• Test every single Reward is being checked out with successfully. Observe the correct number of Loyalty points is deduced from user’s balance

• Test event Reward Redeemed Online is fired every time reward is purchased successfully via app

• Test all other loyalty flows (account history, home page, checking out with offers and rewards)

BK DE

3

Set Loyalty User Balance to 0

When Loyalty is enabled in Production, all Loyalty User balances will be set to 0

• Run script to clear balances of BE Loyalty users

• Check all loyalty users have balance of 0

  • Use Snowflake

  • Test with certain users

Valentina

4

Rollout

BK DE has digital / mobile Loyalty enabled

• Enable the Loyalty platform flag(s) to all users in Production

• Configure selected test users in Launch Darkly

• Complete the loyalty user journey

• Track Loyalty metrics after launch

Silvia (configuration)

Valentina (metrics)