Description

Objective:

This journey has the objective to prompt user to come back to BK as they have points they can exchange for free rewards. This is widely used in the industry (see below McD example)

Entry criteria:

Guest did purchase and earned points
They email is being sent 2 hours after the purchase

Visual:

Copy:

PH: Your loyalty opens all the locks!

SL: New FREE products available for you 🎁

Locked/Unlocked

Your loyalty opens all the locks!

You just unlocked new delicious treasures.

[Name], you are on the right track. Treat yourself and redeem your well deserved new tasty rewards.

Designed to be devoured

Come show off with your [point balance] crowns

I'm hungry

Franchisee Knowledge Base

Dynamics Tiers Visual & Copy

Analytics

Description

Objective:

Entry criteria:

Visual:

Copy:

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