Dynamics Tiers Visual & Copy

Owned by Elleni, Anna
Last updated: Feb 26, 2024
1 min read

Description

Objective:

This journey has the objective to prompt user to come back to BK as they have points they can exchange for free rewards. This is widely used in the industry (see below McD example)

image-20240226-094922.png

Entry criteria:

  • Guest did purchase and earned points

  • They email is being sent 2 hours after the purchase

Visual:

image-20240213-134113.png

Copy:

PH: Your loyalty opens all the locks!

SL: New FREE products available for you 🎁

Locked/Unlocked

Your loyalty opens all the locks!

You just unlocked new delicious treasures.

[Name], you are on the right track. Treat yourself and redeem your well deserved new tasty rewards.

Designed to be devoured

Come show off with your [point balance] crowns

I'm hungry